Case Studies
Case Studies
BURGER KING
Fetch integrates marketing strategy and brand identity to express a multi-sensory brand experience through a portfolio of marketing.
THE NUMBERS
- 840 Rides (Excluding VIP)
- 2,016 Passenger Count (Excluding VIP)
- 5,309 Program Miles Driven
- 8,260 Total Miles Driven
- 1,146 Total In-Service Hours
- 484 Total Prizes Awarded
- 472 Chicken Fries Sampled
GOOGLE FIBER
National brand launch through out-of-home advertising to increase speed to market and consumer adoption. Over 500 rolling billboards in several markets and still growing. Each market designed to capture the personality of each city.
The fleet rollout was printed and installed in the US and internationally. Fetch coordinated install in 4 US States as well as South America.
Street View Gen 2
Gen2 roll-out initiative re-branded and expanded their current fleet by utilizing global landmarks. Each of the 4 vehicle types have 6 art options for graphic layout. The challenge was to take a 2 dimensional photograph and wrap a 3 dimensional surface to have a seamless photographic wrap across all surfaces as well as to mirror on the opposite side of the vehicle.
International rollout of Sidney Opera House, Tea Plantation, Mt. Blanc, Machu Picchu, Great Barrier Reef and Grand Canyon Google Streetview vehicle wraps.
google streetview gen 1
National brand launch trough out-of-home advertising to increase speed to market and consumer adoption. Over 500 rolling billboards in several markets and still growing. Each market designed to capture the personality of each city.
The fleet rollout was printed and installed in the US and internationally. Fetch coordinated install in 4 US States as well as South America.
500+ Fleet Vehicles Printed and Produced
Batzner
IN BUSINESS FOR OVER 70 YEARS, IT WAS TIME TO REBRAND.
In business for over 70 years, it was time to rebrand.
When it was time to update their brand image, their fleet that services Wisconsin and Illinois were one of the first to receive the new look. With their vehicles updated, the brand was able to create a multi-channel branding and marketing campaign. Since their vehicles travel thousands of miles, the fleet has become on the most cost effective marketing assets.
Project included:
-Removal of existing branding on dozens of vehicles
-Installation of new branding on current fleet
-Ongoing production and installation of all newly procured vehicles.
-A ordering site for quick and easy purchasing of new and repair pieces for their fleet.